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Innovative, new, exciting, engaging... communicating the Talley way

10th June 2016

For the past six months Talley have been using SaleStratus^TM, a unique, multifunctional i-pad based software platform that can be used for interactive training, education, product detailing and exhibition lead capture.

All UK field based company representatives and the dedicated Clinical team now use the SaleStratus software platform on a daily basis.

Using this new and innovative software gives Talley the flexibility to create an infinite number of presentations or 'applets', which encourage interaction and proactively engage the customer whilst maintaining a consistent core message with regard to the information being delivered.

In 2015 the board of directors at Talley recognised that in addition to the more traditional printed brochures and product literature historically delivered to customers, a more modern and interactive approach was required in order to deliver the information clearly, consistently and in a more thought provoking and memorable way.

With the World now moving increasingly towards touchscreen technology it is imperative that Talley embrace this and train, educate, inform and engage with customers using their preferred medium.

Operations Director Kevin Mearns said:

SaleStratus ticks all the right boxes for Talley. It's simple to use, very flexible and totally cutting edge. All sales teams love to work with new and exciting material and the applets we create in SaleStratus give the field based Sales and Clinical teams a fresh, new way to engage with customers. In addition, it gives customers an easy to understand and innovative way to learn about our products, the way in which they work and the clinical benefits they can offer.

Gareth Wood, co-founder of SaleStratus said:

We are delighted to support Talley with their drive towards a digital marketing strategy that helps make communication with customers easier and more inspiring for all users of Talley’s products. The ability to capture more feedback from clinicians is crucial to Talley's mission to create innovative products that achieve tangible clinical outcomes for patients and their providers.